The Customer May Not Always Be Right, But They Are Always First
There is an old adage in the business world that says “the customer is always right.” By Darren Slaughter Common sense and plain old experience will tell us this is just not true. However, if a contractor wants to continue in business and see positive results from their marketing efforts they should always keep the [...] Read More »
Is Your Brand A Maven Or A Wallflower?
It’s official: engagement through social media has created the biggest brands in the world A fascinating report by Charlene Li, a partner in the Altimeter Group, and Ben Elowitz, CEO of Wetpaint, examines the top 100 most engaged global brands as rated by BusinessWeek and Interbrand. It explains how brands fall into one of four [...] Read More »
Understanding Team Building – The 4 Themes Of Team Building
The 4 Themes Of Team Building 1) Communication Communication is a vital asset to any team – if members cannot converse or communicate with one another then ideas and development is unlikely to happen. Unsurprisingly the aim of communication in regards to team building is to facilitate interaction between team members often asking them to [...] Read More »
Effective leaders and managers need to have enthusiastic followers. Since people are your key source of competitive advantage, you need every single employee to be fully committed to taking the company forward and doing everything they can to make it a success in the future. Unfortunately, the recession forced many companies to alter their course. [...] Read More »